Random, irrelevant (or only marginally relevant) item from the BUSINESS WIRE:
IncaGold, a world-wide leader in mass-market, impulse-purchase priced entertainment software, will join the Alternative Investment Market (AIM) in London on 24th May 2005. The company will raise approximately $2 million of new money net of expenses and will have a market capitalisation of roughly $9.5 million after the float. Based in the Isle of Man, IncaGold has become a global leader in licensing and publishing casual gaming entertainment and edutainment software for the PC CD-ROM, mobile devices and public entertainment systems.
" ... mass-market, impulse-purchase priced entertainment software." Coming from a company incorporated on the Isle of Man (with a branch office in Switzerland), that's just so, well, rich, so to say. Gibraltar is another hot spot for Internet gambling these days.
"Edutainment" is a good one, too, but that's been around for a while.